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Loreal Professionnel

Loreal Professionnel ammonia free hair color 60g inoa 7.13

52.35

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  • Ammonia-free permanent color
  • Up to 100% gray coverage
  • ODS2 Oil Delivery System technology

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This Loreal Professionnel Inoa hair color in shade 7.13 is designed for people looking to color their hair without ammonia. The 60g formula offers a gentler coloring option while still delivering color results.

Key Ingredients

  • ODS2 (Oil Delivery System) Technology: An innovative oil-based system that carries the color molecule deep into the hair cortex without ammonia, ensuring uniform color saturation and superior gray coverage.
  • Ionene G: A conditioning polymer that coats and protects the hair fiber during the coloring process, leaving hair smooth, shiny, and resilient.
  • Incell Technology: Helps strengthen the hair structure from within, maintaining hair integrity and reducing breakage during and after the color service.
  • Cosmetic Oils: A blend of high-quality oils that nourish the scalp and hair during application, replacing the role of ammonia and improving the overall sensorial experience.

L'Oréal Professionnel INOA 7.13 Ammonia-Free Hair Color 60g

Experience a new era of hair color with L'Oréal Professionnel INOA, the world's first ammonia-free permanent hair color powered by ODS2 (Oil Delivery System) technology. INOA 7.13 delivers a luminous, golden ash blonde result with exceptional gray coverage and zero compromise on hair quality.

Unlike traditional hair colors, INOA works through an oil-based delivery mechanism that respects the integrity of each hair fiber from root to tip. The result is rich, long-lasting color with a sensorial in-salon experience free from ammonia odor.

Why You Will Love It

  • Ammonia-free formula for a comfortable, odor-free color service
  • Up to 100% gray coverage with luminous, natural-looking results
  • Powered by ODS2 technology for superior color penetration
  • Leaves hair feeling softer, smoother, and healthier after every application
  • Shade 7.13 delivers a warm golden ash blonde tone ideal for light to medium brown bases

Directions for Use

Mix with INOA Developer (20 or 30 Vol.) at a 1:1 ratio. Apply to dry or towel-dried hair, process for 30 to 35 minutes, then rinse thoroughly. Use with L'Oréal Professionnel INOA Post-Treatment for best results.

Professional Use Only

This product is designed for professional salon use. Always perform a strand test and skin allergy test 48 hours before application.

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Allergy information

Always perform a skin allergy test 48 hours before each application. For professional use only. Keep out of reach of children.

How to Use

Mix with INOA Developer at a 1:1 ratio (20 or 30 Vol.). Apply to dry or towel-dried hair. Process for 30 to 35 minutes. Rinse thoroughly and follow with INOA Post-Treatment for optimal results. For professional salon use only.

Specs last updated: September 14, 2026

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