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Loreal Professionnel

L'Oréal Professionnel Silver Shampoo Violet Dyes + Magnesium 300ml

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  • Neutralizes yellow and brassy tones in grey and white hair
  • Revives brilliance and cool silver tones
  • Strengthens hair fiber with Magnesium complex

Benefits

  • Hair & Nails

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L'Oréal Professionnel Silver Shampoo is designed for people with grey, white, or silver hair who want to neutralize yellow and brassy tones. The formula contains Violet Dyes and Magnesium to brighten dull hair and restore cool-toned shine in one step, making it ideal for maintaining salon-quality results at home.

Key Ingredients

Violet Dyes — Purple pigments that neutralize yellow and brassy tones in grey, white, and silver hair. Instantly cancels unwanted warm tones for a cooler, more luminous finish.

Magnesium Complex — A fortifying mineral complex that strengthens the hair fiber from within. Helps improve hair resilience, reduces breakage, and enhances overall hair health.

Conditioning Agents — Hydrating ingredients that smooth the hair cuticle, add softness, and boost shine with every wash.

L'Oréal Professionnel Serie Expert Silver Shampoo is a professional neutralizing and brightening shampoo specially formulated for grey, white, and silver hair. Powered by Violet Dyes and Magnesium, this expert formula eliminates unwanted yellow and brassy tones while reviving brilliance and lasting shine with every wash.

Developed by professional colorists, this salon quality purple shampoo delivers visibly cooler, more radiant grey and white tones after just one use. The Magnesium complex simultaneously strengthens the hair fiber, leaving hair resilient, smooth, and beautifully luminous.

Why You Will Love It

Violet Dyes work instantly to neutralize warm and yellow tones in grey, white, or bleached hair. Magnesium fortifies and nourishes the hair structure from within. The result is cool, bright, and healthy looking silver hair with a professional finish you can achieve at home.

Product Highlights

300ml professional size. Part of the L'Oréal Professionnel Serie Expert haircare line. Suitable for natural grey, white, silver, or color treated hair. Safe for regular use.

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Allergy information

For external use only. Avoid contact with eyes. If irritation occurs, discontinue use. Keep out of reach of children. Read full ingredient list on packaging before use.

Fits your routine

L'Oréal Professionnel Silver Shampoo Violet Dyes + Magnesium 300ml

Label directions: Apply to wet hair.

Slot
Morning · Evening

From the product label. A planning tool, not medical advice. You can change everything afterwards.

How to Use

Apply to wet hair. Lather and leave on for 3 to 5 minutes to allow the violet pigments to neutralize yellow tones. Rinse thoroughly. Use once or twice a week or as needed. Follow with a conditioner or mask for best results.

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