Brighten your look with Wella Koleston Permanent Hair Color in shade 308/0 Light Blonde. This professional-grade formula brings luminous, natural-looking blonde tones to your hair with the kind of quality results that have made Koleston a salon favorite for generations.

The 50ml Maxi size provides generous coverage for medium-length hair, ensuring every strand receives the perfect amount of color for even, consistent results. Whether you're lightening your natural shade or maintaining your blonde, this permanent formula delivers lasting vibrancy that resists fading wash after wash.

The Perfect Light Blonde

Shade 308/0 is a pure, clean light blonde without warm or cool undertones—ideal for creating a classic blonde look or as a base for further customization. This versatile shade works beautifully on pre-lightened hair and provides excellent gray coverage when you need it most.

Professional Formula, Personal Control

Wella Koleston brings decades of professional color expertise right to your home. The creamy texture glides on smoothly and stays where you put it, making application easier and more precise. Advanced color molecules penetrate deeply for thorough, long-lasting color that maintains its brilliance between touch-ups.

Please Note: This color cream requires a developer (sold separately). For optimal results, mix with Wella Welloxon Perfect developer in a 1:1 ratio before application.