Product details
Wella Ammonia Free Hair Color in Soft Color Ash Blonde delivers professional-quality color results without harsh ammonia, making it gentler on hair while maintaining vibrant, long-lasting color. This innovative formula is enriched with conditioning agents to keep hair soft, shiny, and healthy-looking. Perfect for achieving cool-toned blonde shades with minimal damage and maximum shine.
Suggested Usage
Mix equal parts color and developer according to package instructions. Apply to roots first, then work through mid-lengths and ends. Process for 30-45 minutes depending on desired intensity. Rinse thoroughly with cool water and apply conditioning treatment. Use every 4-6 weeks to maintain color vibrancy.
Allergy Information
Perform a patch test 48 hours before application to check for allergic reactions. Avoid contact with eyes and skin. If irritation occurs, rinse immediately and discontinue use. Not recommended for damaged or previously over-processed hair. Consult a professional colorist if you have sensitive scalp or hair concerns.